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Articles Tagged: re-tighten

Translating the SuperCable Story into the Language of Value Analysis Committees

September 7, 2017 Dear Kinamed Sales Agents and Reps,   It is no longer news that most of the sales process is now spent convincing people who will never use – or even see – the product in action. Therefore, when it comes to cables, it’s incumbent on you to SHOW them the differences.  Literally.  […]

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